Ground Support Worldwide

MAR 2016

The ground support industry's source for news, articles, events, product and services information.

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34 GROUND SUPPORT WORLDWIDE MARCH 2016 EDITOR'S NOTE Editor - Alex Wendland awendland@aviationpros.com 920-563-1644 SOCIAL MEDIA & ONLINE CONTENT How Airports Can Help Revi- talize the Aviation Industry AviationPros.com/12168529 Delta Apologizes for Flight Attendant Brawl That Forced Flight Diversion AviationPros.com/12167578 30K PlaneSkate™ AviationPros.com/12175197 YOUTUBE youtube.com/user/ AviationProsVideos TWITTER @aviation_pros LINKEDIN linkedin.com/groups/ AviationProscom FACEBOOK facebook.com/ AviationPros MEDIA CENTER TOP ARTICLE ONLINE PRODUCT GUIDE Additionally, an all-inclusive leasing system can include training budgets for new employees and continuing education to maintain situational awareness for those already on staff. "There should be naturally ongoing training regardless of what you're buying," Neil Bennett, managing director at Somerset Aviation Capital, says. "I think that's just a general safety thing that everyone should be doing." All that planned training can come in handy when the lease ends and ramp staff has the op- portunity to get brand new equipment – often decades before that equipment would reach the ramp. Brand new equipment, maintenance, train- ing and a consistent monthly payment? Sign me up. You know, if I were in the market. Sure, by defnition lessees don't own their GSE outright, and they don't get that sweet, sweet re- sale money. But they also don't have the hassle of selling their own equipment. Leasing seems to be a simplifed way of acquiring equipment, not to mention being a client instead of an owner. It just makes life easier for maintenance and repair. And sure, the payments never end if you lease the feet. But lessees have brand new, reliable equip- ment on the ramp and new stuff coming in all the time. Fewer machines, more productivity, less responsibility. On the manufacturer side, regular lease turn- over churns demand in the GSE industry. New leases often demand new equipment, and GSE leasing frms have reason and necessity to buy shiny new equipment for their clients. All that used equipment can go a couple of different ways. A quick refurbishment and some maintenance can get it back on the ramp in an- other lease or, after that 20-year-old tractor runs its life cycle, make a sale and ship it out to fuel that boom going on in the BRIC countries. Is this all a touch altruistic? Absolutely. But we could all use a little more altruism in our lives. What's your feet strategy? Ownership? Leas- ing? A combination of the two? Let me know @ GroundSupportWW on Twitter or email me, awendland@AviationPros.com. A New Lease on GSE I n my industry, content is king. In business though? Consistency is key. Reliable, all-inclusive payments allow ground handlers with lease-heavy GSE feets to plan for the long term rather than nav- igating surprise break downs and the necessity for feet back-ups. I'm not a numbers guy. Never have been, never will be. But working on our cover story this month led me to believe a lease-heavy feet is best for business.

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